Campaign
Social media
Mother's Day 2021
In 2021, L'Occitane is taking advantage of Mother's Day to highlight the relationships between women within their community of female producers. Nature has always been L’Occitane’s main source of inspiration. Al Dente was tasked to create a campaign not only to meet short term goals for developing brand awareness, but to also showcase their long-term objectives of strengthening the bond between nature and people.
CREATIVE DIRECTION, DIRECTION & PRODUCTION: AL DENTE
PHOTOGRAPHER: Alexandre GUIRKINGER
STYLIST: MARINA MONGE
HAIR & MAKEUP: KARIM BELGHIRAN