French shirtmaker Figaret Paris is synonymous with classic, discreet elegance. The brand is redefining its positioning for a young and active clientele in search of beautiful cuts and high-quality materials. A comprehensive 360 campaign highlights Figaret Paris’s new positioning and in-house savoir-faire. It comprises flyposting, a look book and social media content, including tutorials on the secrets of Figaret Paris's inimitable elegance.
Creative Direction & Production: Al Dente
Photographer: Marc Hibbert
Styling: Pau Avia
Models: Tom Webb & Esther Sadock