2021 HOLIDAY SEASON CAMPAIGN
This year's Holiday Season celebrates the link of the Boucheron family all around the world. The idea is to share what we have all been missing: getting back to the true essential matters. 7 global ambassadors dear to Boucheron embodying love and success in their fields represent the warmth of this year's Holidays. Because, this year more than ever, the need to come together and share some precious time should be celebrated. More than 60 cross-platform assets were created to fuel the campaign from November to January.