“Every season, our shows tell a special story: this presentation is no exception. Le Défilé is a tribute to the early 90s, the golden age of fashion shows. For the younger me, this joyous mood and its sophisticated visual codes were a revelation, marking the origin of my decision to become a designer. “ - said Alexandre Mattiussi.
AMI Paris entrusted Al Dente to create the « story in the story » by imagining and directing different content highlighting some chosen looks of the collection or showing what is behind the curtains.
CREATIVE DIRECTION, DIRECTION AND PROODUCTION: AL DENTE PARIS
DOP: ROMAIN ALARY