Campaign
The Sound Maker Film
With the film The Sound Maker, Jaeger-LeCoultre brings us to a sensory and immersive experience into the heart of its savoir-faire and the Vallée de Joux, the Valley of Sound. In this peaceful nature, the brand’s most refined carillon mechanisms once were born. The mechanical complexities generate sounds, that first vibrate in the Manufacture before echoing throughout the entire valley. An innovative, emotional, and educational perspective on a unique watchmaking savoir-faire.
Creative direction, Direction & Production: Al Dente
Set Design: Sebastien Michelini
Music & Sound Design: Sacha Sieff