Nina Rouge Campaign
For the launch campaign of the fragrance Nina Rouge, photographer Charles Nègre composed visuals as gourmand as the perfume itself. The glossy pictures reinforce the sensual character of the glazed perfume bottle, shaped like a toffee apple.To support the launch of this irresistible fragrance, Al Dente imagined a press and influencer kit containing a statement t-shirt and a scarf with a bitten apple pattern.
Creative Direction & Production: Al Dente
Photographer: Charles Nègre
Set design: Rémy Brière