Chanel

Film
Print
Social media
Film
Print
Social media

Make-up campaign

Chanel's Rouge Crayon de Couleur is an inspiring lip pencil that unleashes Rianne Van Rompey's artistic, fun side. To the bouncy 1970s pop sounds of "Apocalypstick" sung by Jane Birkin, the 360 film plays with bright red pencil strokes infusing a black & white world with giddy life and colour. The campaign offers a unique immersive experience in Chanel's world of beauty. It is also available in billboard format, POS and print.

Creative Direction, Direction & Production: Al Dente

Photographer: Karim Sadli

Styling: Jonathan Kaye

Make-up: Lucia Pica

Hair: Damien Boissinot

Model:  Rianne Van Rompaey

Music: "Apocalypstick" by Jane Birkin

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