FW21 MEN SHOW
For the latest Menswear FW21 show, Louis Vuitton entrusted Al Dente to develop their dedicated TikTok strategy. The creative approach is based on energetic movements and strong connection with the models, in order to communicate the brand’s unique vision artistic expressions.
Composed of 9 video pills, the campaign uses TikTok best practices and has generated 28 millions views, more than 1 million likes and 3500 shares.
CREATIVE DIRECTION & PRODUCTION: AL DENTE
DIRECTION: REMI LAMANDE