• LV&Me
  • LV&Me
  • LV&Me
 

Louis Vuitton,
LV&Me

Direction & Production
– al dente
Illustration – Jean Leblanc
Animation – Parachutes
Music – Amanda Lear

Al dente collaborates with Louis Vuitton to unveil their new «LV&Me» jewellery collection designed by Camille Miceli, in a whole interactive digital capsule. The operation is set on Louis Vuitton's website and features 7 movies, along with an interactive app, linked to Louis Vuitton's ecommerce platform and which allow to discover all the jewels collection.

In addition to its viral potential (a robot girl in animation and Amanda Lear's music), the content extends onto social media with teasers.
 
  • Film
  • E-Commerce
Capsule site
Link